Does the term ‘Latino’ mean anything?
It is really sad and shameful to hear, or read that people who should know better – especially in the media – still insist on using the term “Latino” when referring to Latin Americans. This term is not only culturally inappropriate, but it also has the ugly undertones of a racist profiling of people.
The term “Latino” does not mean anything. I have written a post here some time ago, in which I list some reasons explaining why people, in particular journalists and broadcasters should stop using this term.
Whether we like or not the real name for the people from any country of Latin America is simply: LATIN AMERICANS.